Everything starts with PURPOSE.

Who We Are

Our Vision: To change the way the world views work!

Succeed On Purpose assists professionals in finding meaning, purpose, joy AND success in work!

We teach professionals how to find their purpose, and how to reinvent their career (or start a business) so they can move from doing what they know, to doing what they love.

We offer a variety of programs designed to help you figure out your own personal “puzzle” and get on the path to doing work you love while earning the financial rewards you deserve.

We have several ways to support you, based on the level of customization you want, and the price you can afford.

About Terri

Terri Maxwell is the founder and CEO of Succeed on Purpose. With a career that spans more than 25 years, she has launched, owned, sold, re-branded and turned-around more than 40 companies, and now invests in purposeful start-tups through Share On Purpose, Inc. Terri is a well-known consultant to purpose-driven entrepreneurs seeking to accelerate growth. She also teaches professionals how to reinvent their careers to find more meaning, joy and wealth.

Terri is the co-author of The New World of Work: From the Cube to the Cloud, and Succeed on Purpose: Everything Happens for a Reason. Her work has been featured in the New York Times and the Dallas Business Journal, as well as FOX and NBC. Her next book, Meaningful Money will be released shortly.

Terri’s purpose is to Inspire Potential. She is a change agent dedicated to transforming the lives of those on the journey to MORE. More meaning, more joy and more abundance.

All programs are designed to accelerate success and inspire your potential!

How We Serve

Our programs are available in several formats:


For those who are ready to get started NOW, we offer most of our programs ON DEMAND.

Click here for a list of our On-Demand Training Programs

Small Group and 1-on-1 Coaching Programs

All of our programs are available in Monthly Small Group Coaching Programs (Usually 15-20 participants) and 1-on-1 Coaching for truly customized needs.
Click here for a list of our coaching programs

Live Workshops

We offer quarterly workshops in several US Cities.

Click here for a list of our Workshops


Our books are available on our website and also on Amazon.com.

Click here for a list of our coaching programs

Our programs are focused in four areas:

1) Meaningful Money™: Tired of a career that lacks passion and meaning? Tired of doing work to just earn a living? – Not sure what your purpose is, or what type of career or business to launch?  In this program, you will FIND your purpose, as well as your career persona (what work you enjoy doing) and then evaluate careers and businesses to fit WHO YOU ARE. In addition, we’ll introduce you to Success Excelerator™ so you can find that inner champion and achieve your highest potential.

2) Career Transformation Program: We offer professionals an innovative and proven vehicle to reinvent your career. This program guarantees meaningful work, and ensures that you transform your career from doing what you know, to doing what you love! In addition, we’ll introduce you Success Excelerator™ so you can find your inner champion and achieve your highest potential.  53% of graduates find meaningful work in 90 days or less, 74% in 120 days or less. If you want success AND meaning, this program is for you.

3) Business Launch Program: For new business owners, solopreneurs and virtualpreneurs, we offer you a path to financial security. You won’t learn how to write a business plan, but you will learn how to launch a business effectively through the ultimate “Preneur Training System.” Business success is a small step away and we guarantee your success.

4) Personal Transformation: We offer several exciting programs to ignite your potential and allow you to fulfill your dreams. From Accelerating Abundance™ to the powerful Success Excelerator™ series, we will teach you how to BE MORE as a way of having more. We also offer a powerful, life-changing program called Finally Free™, which will literally unchain you from the barriers that are holding you back from living the life you dream about.